We craft the finest hair and body products that are inspired by - and sourced directly from - America's bounty. Our four flagship lines, ROAM, FLOAT, SENSE and STEEL are all made stateside in small batches, using ingredients discovered in our own cross-country adventures. Every product is a testament to our incurable wanderlust. You'll find them across America in select luxury hotels and high-end boutique retailers.
$ 50.00 $ 59.99
Indulge in a little luxury every day with this delightful duo of ROAM Hand Soap and Lotion. Distinctly American hand soap and lotion with essential earthy ingredients like Maine Blueberries, Kansas...
$ 30.00
Turn your home into a sanctuary with our STEEL candle. Violet accord, ambrox and cedarwood is mixed with a variety of floral notes to create a lux, sultry scent that...
$ 40.00
Enjoy a refreshing clean with a fan-favorite ROAM collection gift set. Our proprietary blend of American-sourced Maine blueberries, Napa Valley red wine grapes and Kansas wheatgrass is perfectly paired with...
$ 25.00
Lather. Apply. Shave. Seek new adventures. Purely American shave cream for the well-traveled face. Open roads, crowded airports, and back-country trails have a way of robbing your face of moisture....
$ 50.00
Luxurious, unique and fresh from nature. The SENSE collection gift set features four perfect pieces, all formulated with Minnesota Tamarack larch tree extract for ideal moisture retention – creamy soaps,...
$ 20.00
Lather. Rinse. Repeat. Subtle, refined shampoo formulated with certified Hawaiian Deep Sea Water sourced from 3,000 feet below the surface of the ocean in Kona, Hawaii. Incredibly pure with high...
$ 20.00
Apply. Massage. Rinse. Subtle, refined conditioner formulated with certified Hawaiian Deep Sea Water, sourced from 3,000 feet below the surface of the ocean in Kona, Hawaii. Incredibly pure with high...
$ 30.00
American-made, soy wax candle. Our ROAM candle features a modern white glass jar, providing a luminous glow and filling your room with our light, sophisticated scent. Perfect for safe placement...
$ 20.00
American-made. Vegan. Cruelty-free. Lie back and find your wanderlust. ROAM bath salts are artfully crafted in small-batches with mineral-rich American Pacific Salt for a relaxing soak. Infuse your bath with...
We believe that choosing a path of ethical, environmental and philanthropic compassion is more than just buzzwords. From the products we make, throughout our partnerships and supply chains, to our charitable giving, William Roam is dedicated to manufacturing the highest-quality soaps, hair and body care items with care and integrity, in every aspect of our business.
Our entire collection of personal care products are vegan (free from animal ingredients) and cruelty-free, as awarded with the Leaping Bunny stamp of approval by The Coalition for Consumer Information on Cosmetics' (CCIC). This certifies all of our products to be free from animal tests under the International Humane Cosmetics and Household Products Standards.
The Leaping Bunny Program administers a cruelty-free standard and the internationally recognized Leaping Bunny Logo for companies producing cosmetic, personal care, and household products. The Leaping Bunny Program provides the best assurance that no new animal testing is used in any phase of product development by the company, its laboratories, or suppliers.